In recent years, the term ‘culture’ has become something of a buzzword in football. In the context of a sports team, it can be defined as a measure of the observable behaviours that are promoted and accepted within an organisation. For many coaches, creating an environment that demands high standards is central to their priorities
With 27 trophies to his name so far, Pep Guardiola will no doubt be remembered as one of the greatest football managers of all time. A disciple of Johan Cruyff, Pep is a major reference point for most aspirational coaches around the world, with many inspired by his 'Juego de Posicion' philosophy.